Thursday, May 26, 2011

Face Off

Today I saw a poster for the upcoming Mr. Popper’s Penguins film starring Jim Carrey.

The poster didn’t make me think much on the film itself, but rather a different film, Me, Myself, and Irene, and its attendant publicity material.

This led me to consider other similarly framed posters in Carrey's ouvre.

I know a star close-up isn't at all unusual for movie posters, but it's still a little odd to see it so often with Carrey. Is his face really so compelling?

Then again, no one ever accused Hollywood of originality:

1 comment:

  1. It's all in the subconscious man... they get IN YOUR Head...and they do things. With your money. And make you like pop music. And watch awkward movies.

    Annnnd they probably have a marketing department with all kinds of metrics that show "what works"...